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# 1 - Recommended Development Company by Lightspeed for eCom Support & Theme Customization

Responsive Design Online Store Themes & Templates

Available on both Cloud & Self Hosted eCommerce Platforms

Infinite Design possibilites from any one Theme / Template

Make it easier for your visitors, to browse, discover & buy

What is an eCommerce Online Store Theme / Template?

  • Answer : It is a starter framework built on an eCommerce platform whether it be 'cloud or self-hosted' containing all pages/views that can be customized to visually match any company branding or design.

    There are a series of pages most eCommerce platforms process through, to have a visitor, browse a product category, choose a product to see details, add to cart and checkout. It is these standardized, sequential pages that make up what is termed a 'online store theme'.

    Why Choose a Theme? The themes form the foundation of your Online presence and already considered many eCommerce benefits, such as product upload integration and self administration, search engine optimized and fully functional across desktop and mobile devices.

  • Seen above are a variety of different overall 'shapes' of how online stores generally look. Notice how both the header and the footer (top and bottom of the pages) change shape and how the other pages of the online store appear between the header and footer.

    Each theme template can be customized by altering colors, backgrounds and fonts. There are infinite visual design possibilities from any one theme.

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